I try to make stuff that makes people feel things. My diverse experience gives me the super powers to use social, digital, mobile, and TV to tell amazing stories and sell stuff. Some of my greatest hits include:

 

Global - brand messaging - YouTube, Ferrari, Visa, AMEX, Blackberry, Good Humor, Breyers, Michelin

Mexico and US - relaunch of a spirits brand- Tequila Cazadores

China and US - launch of a technology device - OnePlus 3

US - launch of a book - NYT Best Seller "How To Be Black" by Baratunde Thurston